Dove Cameron has shared her new music video “Breakfast,” directed by Lauren Dunn. The video for “Breakfast” paints a picture of what the world would look like if gender roles were reversed and men experienced what many women face daily.
Said Cameron of the video: “I was feeling incredibly disillusioned watching the recent SCOTUS ruling and I couldn’t wrap my head around making a music video at a time when I felt so desolate. With this video, I want to show the disturbing contrast between stylized femininity and masculine power and the gender stereotypes that plague our social commentary. I want the audience to notice how strange it is to watch the roles be reversed and it was important to highlight how ingrained these roles really are in our nervous systems. This is a video to remind us that ‘how it’s always been’ should never be a reason for desensitization or upholding broken systems. Hopefully by re-contextualizing these familiar scenes, this video will encourage people to vote for a world where we leave gender discrimination as a thing of the past and stop bringing the past into the present.”
“Breakfast” is the follow up to Dove’s RIAA-certified gold pop song “Boyfriend,” which has over 349 million streams worldwide to date, peaking at No. 2 on Top 40 radio and No. 10 on the Spotify US chart since its release.
Check out the video for “Breakfast” – here.
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